Tiger Woods has been accused of copying another brand’s logo for his Sun Day Red line. The golfer’s company is now facing a trademark dispute with Tigeraire.
Earlier this year, the 15-time major champion introduced Sun Day Red, his personalized clothing line, after parting ways with Nike. Since then, several items have been released. However, the company is now embroiled in a new controversy.
On Thursday, September 26, CNBC reported that Tigeraire, which produces cooling products for athletes, has filed a notice of opposition with the U.S. Patent and Trademark Office, accusing Woods’s company of unlawfully hijacking Tigeraire’s
“The actions of Sun Day Red, TaylorMade, and Tiger Woods blatantly ignore Tigeraire’s long-standing protected mark, brand and identity, violate federal and state intellectual property law, and disregard the consumer confusion their actions create. SDR’s application should be denied,” the court filing read as per CNBC.
However, TaylorMade Golf is confident in the securitization of its trademarks. For those unfamiliar, the golf equipment manufacturing giant is behind Sun Day Red. Tiger Woods’s spokesperson declined to comment on the matter. They have 40 days to file a response to the notice
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